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Guidance for the CFA Standards of Professional Conduct (I-VII)

A Detailed Application and Best Practices Guide

Practical Guidance
Best Practices
Real-World Applications
I

Professionalism

A. Knowledge of the Law

Members must understand and comply with all applicable laws, rules, and regulations of any country, government, or regulatory body governing their professional activities. In the event of a conflict, you must always follow the more strict law or standard. You must not knowingly participate or assist in any violation.

Key Guidance

When laws conflict with the CFA Standards, follow whichever is stricter. If uncertain about legal requirements, seek competent legal advice and document your efforts to comply.

B. Independence and Objectivity

Members must use reasonable care and judgment to achieve and maintain independence and objectivity. You must not offer, solicit, or accept any gift, benefit, or compensation that could reasonably be expected to compromise your own or another's independence and objectivity.

Common Violations

Accepting expensive gifts from clients, allowing investment banking relationships to influence research recommendations, or receiving compensation tied to specific investment outcomes.

C. Misrepresentation

Members must not knowingly make any misrepresentations relating to investment analysis, recommendations, or other professional activities. This includes plagiarism and guaranteeing investment performance.

D. Misconduct

Members must not engage in any professional conduct involving dishonesty, fraud, or deceit or commit any act that reflects adversely on their professional reputation, integrity, or competence.

II

Integrity of Capital Markets

A. Material Nonpublic Information

Members who possess material nonpublic information that could affect the value of an investment must not act or cause others to act on the information.

Definition: Material Information

Information is material if its disclosure would probably have an impact on the price of a security or if reasonable investors would want to know the information before making an investment decision.

B. Market Manipulation

Members must not engage in practices that distort prices or artificially inflate trading volume with the intent to mislead market participants.

Examples of Manipulation

Pump and dump schemes, wash trading, spreading false rumors, or coordinating trades to create artificial price movements.

III

Duties to Clients

A. Loyalty, Prudence, and Care

Members have a duty of loyalty to their clients and must act with reasonable care and exercise prudent judgment. You must act for the benefit of your clients and place their interests before your employer's or your own interests.

Client vs. Employer Interests

When conflicts arise between client and employer interests, the client's interests take priority. However, members should attempt to resolve conflicts through disclosure and discussion.

B. Fair Dealing

Members must deal fairly and objectively with all clients when providing investment analysis, making investment recommendations, or taking investment action.

C. Suitability

When in an advisory relationship with a client, members must make a reasonable inquiry into the client's circumstances and constraints, and then determine if an investment is suitable. You must judge the suitability of investments in the context of the client's total portfolio.

Suitability Factors

Consider: client's investment experience, risk tolerance, return objectives, time horizon, liquidity needs, tax considerations, and any unique circumstances or constraints.

D. Performance Presentation

When communicating investment performance information, members must make reasonable efforts to ensure that it is fair, accurate, and complete.

E. Preservation of Confidentiality

Members must keep information about current, former, and prospective clients confidential unless the information concerns illegal activities, disclosure is required by law, or the client permits disclosure.

IV

Duties to Employers

A. Loyalty

In matters related to their employment, members must act for the benefit of their employer and not deprive their employer of the advantage of their skills, divulge confidential information, or otherwise cause harm.

Preparing to Leave Employment

Members may prepare to leave their employer (update resumes, interview) but must not breach their duty of loyalty by soliciting clients or taking proprietary information.

B. Additional Compensation Arrangements

Members must not accept gifts, benefits, or compensation that competes with, or might create a conflict of interest with, their employer's interest unless they obtain written consent from all parties involved.

C. Responsibilities of Supervisors

Members must make reasonable efforts to ensure that anyone subject to their supervision or authority complies with applicable laws, rules, regulations, and the Code and Standards.

Supervisory System

Establish adequate compliance systems, delegate supervision only to qualified personnel, and take prompt action when violations are detected.

V

Investment Analysis, Recommendations, and Actions

A. Diligence and Reasonable Basis

Members must exercise diligence, independence, and thoroughness in analyzing investments, making recommendations, and taking action. You must have a reasonable and adequate basis, supported by research, for any analysis, recommendation, or action.

Elements of Diligence

Thorough investigation, independent analysis, proper documentation, and ongoing monitoring of recommendations and portfolio actions.

B. Communication with Clients and Prospective Clients

Members must disclose to clients the basic format and general principles of their investment processes. You must use reasonable judgment in identifying which factors are important to your analyses and include those in communications with clients. Distinguish between fact and opinion.

C. Record Retention

Members must develop and maintain appropriate records to support their investment analyses, recommendations, actions, and other investment-related communications with clients.

Record Keeping Best Practices

Maintain records of research sources, analysis methodology, recommendation rationale, and client communications. Follow firm policies or applicable regulations for retention periods.

VI

Conflicts of Interest

A. Disclosure of Conflicts

Members must make full and fair disclosure of all matters that could reasonably be expected to impair their independence and objectivity or interfere with respective duties to clients, prospective clients, and their employer.

Types of Conflicts to Disclose

Ownership positions, board memberships, employment relationships, family connections, or any other situation that might bias your judgment or recommendations.

B. Priority of Transactions

Investment transactions for clients and employers must have priority over investment transactions in which a member is the beneficial owner.

C. Referral Fees

Members must disclose to their employers, clients, and prospective clients, as appropriate, any compensation, consideration, or benefit received from, or paid to, others for the recommendation of products or services.

Disclosure Requirements

Disclosure must be made before entering into any formal agreement and should include the nature and estimated dollar value of any benefits.

VII

Responsibilities as a CFA Institute Member or CFA Candidate

A. Conduct as Participants in CFA Institute Programs

Members must not engage in any conduct that compromises the reputation or integrity of CFA Institute or the CFA designation or the integrity, validity, or security of CFA Institute programs.

Program Integrity

This includes not sharing exam questions, not violating exam policies, and not engaging in misconduct during the exam process.

B. Reference to CFA Institute, the CFA Designation, and the CFA Program

When referring to CFA Institute, CFA Institute membership, the CFA designation, or candidacy in the CFA Program, members must not misrepresent or exaggerate the meaning or implications of membership in CFA Institute, holding the CFA designation, or candidacy in the CFA Program.

Proper Usage Examples

Correct: "John Smith, CFA" or "Jane Doe is a CFA candidate." Incorrect: Implying the designation guarantees investment success or using "CFA" as a noun.